Simple pricing for your whole household

One plan choice, made once per household. Every member shares the household's plan, and there's nothing to buy per person.

Two plans, one per household

Free

Free

  • Up to 100 contacts
  • 2 adult members
  • Up to 5 custom lists
  • Categories, child connections, private household notes
  • Selective import from Google Contacts or a contacts file
  • Supported by ads on non-sensitive pages

Paid Household

$39 / year

  • Up to 100,000 contacts
  • 4 adult members plus 3 view-only members
  • Up to 1,000 custom lists
  • Contact history
  • Printable emergency sheet
  • Completely ad-free

About the paid plan

The paid plan's capacity is 100,000 contacts and 1,000 custom lists - far more than any typical household will ever need.

About the free plan and ads

The free plan is genuinely useful, and 100 contacts covers a lot of households. It's supported by ads so it can stay free. Ads appear only in non-sensitive places. They never appear on emergency views, printable output, billing, sign-in, or privacy screens. If you'd rather not see ads at all, that's the paid plan.

Upgrading and canceling

The household owner can upgrade at any time from billing settings. Checkout takes a minute, and the whole household gets paid features immediately. Cancel any time — your subscription runs through the end of the period you paid for, and your household then moves to the free plan. Downgrading has real limits, so here's exactly what happens: nothing is ever deleted, but the free plan supports up to 100 active contacts. Contacts beyond that are kept safe in read-only form — you choose which 100 stay active and editable, and the rest can't be edited or added to unless you upgrade again. Paid features like additional adults, viewer access, and the printable emergency sheet also end when the paid period does.

Questions?

The FAQ covers plan details, and support is happy to help with the rest.